Our core values deliver customer value.

About Us

Genoa Design International has been providing production lofting, detail design and 3D modeling services to shipbuilding and offshore industries around the world since 1995. In that time, we’ve become one of the most sought-after production design firms in the North American shipbuilding market.

With collaboration being the cornerstone of our work, we approach every day with a focus on our core values: Put People First, Create Lasting Relationships, Make a Difference, Own It, Live Well and Never Stand Still. Our customers tell us that our employees’ everyday demonstration of our values sets Genoa apart from our competitors.

With a team of more than 100 designers, engineers, naval architects, administrators and technical support staff dispersed between our three main markets in New Orleans, US; Vancouver, British Columbia; and Mount Pearl, Newfoundland, Genoa provides expertise and dedicated support throughout the shipbuilding process.

A balanced team of young and seasoned professionals provides a range of expertise, while an on-the-ground presence in North America’s key shipbuilding hubs ensures smooth sailing on each and every project.

Board of Directors

Genoa Design International is an employee-owned company governed by a Board of Directors and led by a management team of experienced professionals.

Leonard Pecore

Founder & Chair of the Board
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Leonard is Founder and Chair of the Board of Genoa Design International Ltd. He currently works in business operations as Chief Business Development Officer. Leonard formed Genoa in 1995.

Genoa provides 3D modeling and production engineering to the Shipbuilding and Offshore industries across North America and is a tier one partner in Canada’s National Shipbuilding Strategy’s non-combat program. With a current employee base of more than 100, and offices in Newfoundland, New Orleans and Vancouver, the company has experienced 5X growth since 2012. Genoa is owned by a team of nine employee shareholders, with Pecore Holdings as majority shareholder.

Leonard is active in industry as a member of the Marine Institute of Memorial University’s Industry Advisory Council, a member of the Naval Architecture and Marine Systems Program Advisory Councils, a member of the Genesis Centre Selection Committee, a member of the Society of Naval Architects and Marine Engineers, and a member of the Institute of Corporate Directors. Leonard currently sits on the Board of Directors for NATI and Learnsphere.

Leonard graduated from Acadia University in 1986 with a Bachelor of Arts and joined the Canadian Military as a Naval Officer in 1987 where he completed 10 years service. He also possesses a Diploma of Technology in Naval Architecture, a Masters Certificate in Project Management, and is an ICD.D Certified Director.


Gina Pecore

Chief Executive Officer
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Gina began her career as a member of the Royal Canadian Navy during a period of transformation that included the commissioning of new warships and first-time placement of women at sea. This experience underpinned her progression over the next 25 years into a senior business leader whose values are driven by possibilities and empowerment. 

Throughout her career, Gina has established and operated several businesses and earned international designations and recognition for her work in communications, training, facilitation and leadership. In 1995 she helped found Genoa Design International, and supported the company’s growth from a basement enterprise to an international operation. In 2012, she accepted a partnership role at Genoa and led the company’s 600% growth over the next five years. Named CEO in 2017, Gina is now responsible for driving the company’s continued growth across Canada and the United States.

Gina is a graduate of Mount Saint Vincent University, and has 20 years’ experience as an entrepreneur and an advisor to regional and national organizations in business, government, and academic sectors. She is a firm believer in social responsibility, with personal commitments in developing communities internationally, and, among many other corporate initiatives, a commitment to Home Again Furniture Bank, a new and innovative charity that Genoa is pleased to be the lead sponsor of in Newfoundland and Labrador.


Lee Shinkle

Director
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Lee Shinkle has been a Newfoundland and Labrador industry leader for over 45 years. He began his career in marine and aviation insurance, and joined the oil and gas industry in the 1980s.

Lee helped create AMI Offshore Inc. where he led company growth to over 300 employees and offices throughout Atlantic Canada, as well as Houston and Brazil. He was instrumental in implementing a new structure and strategic plan for Petroleum Research Atlantic Canada (PRAC) to fund industry research. Lee continued his career at Jacques Whitford as the Business Development Leader and Sustainability Champion and when acquired by Stantec, led the creation of a strategic growth plan in Newfoundland and Labrador. In 2011, he was appointed Regional Business Development Leader for Atlantic Canada for Stantec and later added Nunavut.

Lee served as President of Noia in 1991 and as a director with numerous companies and volunteer organizations. He has been named one of the Top 50 CEOs in Atlantic Canada and one of the Top 50 Leaders in the oil & gas Industry in Newfoundland and Labrador. Lee remains a tremendous advocate for the offshore industry.


Glenn Janes

Director
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Glenn has spent a career developing and implementing strategies to finance and successfully commercialize technology.  Most recently he was the founding CEO of the Research & Development Corporation (RDC).  Before returning to Canada to launch RDC, Mr. Janes worked with Imperial Innovations Group plc, a leading technology commercialization company in London, England.

Glenn serves on several boards including St. John’s Board of Trade and ICD Newfoundland and Labrador and is Secretary of the Rhodes Trust for Newfoundland and Labrador. An active volunteer, Mr. Janes serves on the Vanier Elementary School Council and is a St. John’s Ambulance Therapy Dog handler. Glenn is cultivating a growing interest in wine and has completed his Level III certification from the Wine and Spirits Education Trust. 

Mr. Janes is a Rhodes Scholar.  He holds Master’s degrees in Business Administration, and Environmental Change and Management from Oxford University. He completed a Bachelor of Science in Chemistry at Yale University and holds the Chartered Director (C.Dir.) designation from The Directors College of Canada and the ICD.D from the Institute of Corporate Directors.


Gary Gorman

Director
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Dr. Gary Gorman is a retired Associate Professor of Entrepreneurship in the Faculty of Business Administration and Dean Emeritus at Memorial University of Newfoundland.  Dr. Gorman taught, mentored, and conducted research over a 36-year career at Memorial; he retired in 2013.  His research focused primarily on lending to small and medium-sized firms in the knowledge-based sector and on business development support to knowledge-based businesses, while his teaching focused primarily on entrepreneurship and new venture creation.

Dr. Gorman has served on numerous not-for-profit and government sector boards, including Chair of the Premier’s Business Advisory Board for Newfoundland & Labrador from 2005-2009.  He is currently Chair of the Business Advisory Board for P.F. Collins International Trade Solutions.


Jim House

Director
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Jim is an Aerospace and Defence executive that has enjoyed a long career split between the public and private sector. Jim spent the first half of his career as aircrew on fixed and rotary wing aircraft in the Royal Canadian Airforce (RCAF), conducting overwater surveillance missions during the Cold War.

Retiring from the RCAF in 2000, Jim attended Royal Roads University to complete a Master’s of Business Administration. He joined Pratt and Whitney Canada, managing the delivery of gas turbine engines to customers in Italy and the US. In 2003, he joined Honeywell’s Aerospace Division as the Director of Canadian Programs and in 2005, became the Vice President of Government Relations and Business Development. In 2009, Jim moved back to his home province of Newfoundland to become the Director of Business Strategy for the Government of Newfoundland’s Department of Business.

In 2013, Jim founded The Colonial Group, a consulting firm offering support on international business development. In 2016, he became the Provincial Director of the newly formed Atlantic Canada Aerospace and Défense Association until 2018, when he took the lead position as President and CEO of DuXion.

Jim served as the Chair of the Association for Unmanned Vehicles International Canada, and as a board member for the Aerospace Industry Association of Canada and the Aerospace and Defence Industry Association of Newfoundland and Labrador. Jim is heavily involved in recreational boating in Newfoundland.  


Darren Letto

Chief Naval Architect
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Darren Letto has over 23 years of experience as a practicing Naval Architecture Technologist and Project Manager with strong backgrounds in 3D production design and lofting, concept, class and functional design, standards development and quality control. Darren is well versed in project management and best practices and has applied the principles of Lean Manufacturing and Continuous Improvement to the marine industry, to create an innovative approach to shipbuilding and Project Management.

Darren Joined Genoa in 2000 as Vice President – Production and has served as the Company’s Chief Naval Architect since 2012.

He holds a Masters Certificate in Project Management from Memorial University of Newfoundland & York University and a Diploma of Technology in Naval Architecture from Marine Institute of Memorial University of Newfoundland.


Kyran Pennell

Chief Marine Engineering Systems Designer
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With over 18 years of experience with Genoa Design International, Kyran is the company’s Chief Marine Engineering Systems Designer. Kyran drives technical skill and quality across all projects to ensure that all standards are met in mechanical design work. Kyran works with the Project Management Office and clients to ensure that projects are properly resourced and technical issues are resolved in a timely manner.

Kyran has a Lean Manufacturing Certificate (2008) from the Canadian Manufacturers’ Association,  Masters Certificate in Project Management (2006) from Memorial University and York University, and a Diploma in Marine Engineering Systems Design Technology (2001) from the Marine Institute of Newfoundland.


Philip Genge

JSS Project Manager
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Phil Genge is not only a senior production designer, he is also one of Genoa’s owners who works in the business every day.

As Project Manager at Genoa, Phil Genge is primarily responsible for the successful execution of the Joint Support Ship project, quality control and client relations.

Phil entered the marine industry in 2008 and joined Genoa in 2008 as a Senior Production Designer where he was primarily responsible for converting 2D design packages into 3D models. In 2012 he progressed to Project Lead/Structural Lead where he became more involved in budget consultation, software selection design and quality control. Today, Phil works with our Project Leads to ensure all aspects of technical, scope, schedule and budget are in line with the project plans. 

Phil has a Masters Certificate in Project Management from the Executive Education Centre Schulich School of Business/Memorial University of Newfoundland, Lean Level 1 Manufacturing Certificate from the Canadian Manufactures and Exporters Association, a Bachelor of Business Administration from Memorial University of Newfoundland and a Diploma of Technology in Naval Architecture from the Marine Institute of Memorial University of Newfoundland.


Executive Team

Gina Pecore

Chief Executive Officer
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Gina began her career as a member of the Royal Canadian Navy during a period of transformation that included the commissioning of new warships and first-time placement of women at sea. This experience underpinned her progression over the next 25 years into a senior business leader whose values are driven by possibilities and empowerment. 

Throughout her career, Gina has established and operated several businesses and earned international designations and recognition for her work in communications, training, facilitation and leadership. In 1995 she helped found Genoa Design International, and supported the company’s growth from a basement enterprise to an international operation. In 2012, she accepted a partnership role at Genoa and led the company’s 600% growth over the next five years. Named CEO in 2017, Gina is now responsible for driving the company’s continued growth across Canada and the United States.

Gina is a graduate of Mount Saint Vincent University, and has 20 years’ experience as an entrepreneur and an advisor to regional and national organizations in business, government, and academic sectors. She is a firm believer in social responsibility, with personal commitments in developing communities internationally, and, among many other corporate initiatives, a commitment to Home Again Furniture Bank, a new and innovative charity that Genoa is pleased to be the lead sponsor of in Newfoundland and Labrador.


Kevin Kelly

Chief Operating Officer
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Kevin Kelly joined Genoa in October 2018 in the newly created position of Chief Operating Officer (COO).

Prior to joining Genoa, Kevin spent the past 11 years in senior management positions with the Newfoundland Liquor Corporation, most recently as their Vice President of Human Resources. He also spent 11 years in a number of progressive leadership roles with Walmart Canada Corporation with ultimate responsibility for seven stores and 1500 employees.

Kevin holds a Master’s degree in Business Administration, as well as a Bachelor of Science degree (Pharm), both from Memorial University of Newfoundland and Labrador.

As COO, Kevin plays an instrumental role in shaping Genoa’s strategic direction and guiding its future growth and development across Canada and throughout the United States.